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| brand planning | workshops | training | clients | biography | contact |
| Strategic Brand Planning | |
instinct • creative power • healthy business |
Penny Hunt has been an advertising planner for most of her working life, and incorporates the notion of ‘flow’ into an approach to strategic brand planning that brings fresh thinking, new outcomes, and success. Each brand challenge is re-framed into a short series of humanising questions. The classic planning process is then refreshed and connected with the rest of the business as well as with consumers. The resulting (flow) of energy and possibilities generates strategic and creative answers for the organisation, for communication and ways to maintain healthy, profitable, business relationships.‘...every member of the team would endorse what a joy Penny is to work with’
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